Since it's inception in Van Nuys, CA. in 1966, K-Swiss has rooted itself in California sports with hopes of becoming the most inspiring brand on the market. K-Swiss' heritage is in tennis footwear but has grown into a lifestyle, running, training, nautical, and free-running footwear brand. In 2009, K-Swiss signed Greg Lutzka as it's first endorsed skateboarder.

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